Norfolk Showground & Events Centre
Since 1847, we’ve been bringing people together. Today, Norfolk Showground continues this tradition as East Anglia’s leading events destination.

Where Every Occasion Becomes Extraordinary
Discover why Norfolk Showground is the region’s most trusted events destination.
Our proven track record spans everything from world-class agricultural shows and music festivals to corporate conferences and charity fundraisers. Whether you’re seeking your next memorable experience or planning an event that demands perfection, our versatile facilities and expert support team deliver results that exceed expectations.
1847
Founded on January 22, 1847, the first Royal Norfolk Show was held on June 18, 1847 on the Norwich cricket ground.
1908
King Edward VII bestowed the Royal prefix on March 7, 1908, recognising the Association’s significant contribution to agriculture, making it the Royal Norfolk Agricultural Association.
1952
Completed in June 1952, the first show appeared on the current site in 1954, creating the permanent home that has since expanded into today’s premier events venue.

Our Mission
We support the Royal Norfolk Agricultural Association
When you book your event at the Norfolk Showground whether it’s a team meeting, trade fair or music festival, you are contributing to the Royal Norfolk Agricultural Association and it’s charitable objectives to support food, farming and the countryside.
- Event Coordinators

Mike Parker
Site Delivery Manager

Gary Sulter
Event Operations

Steve Annison
Estates Team

Chris Melton
Estates Team

Dan Melton

Tracey Spelman
Business Development and Sales Coordinator

Mike Parker
Site Delivery Manager

Gary Sulter
Event Operations

Steve Annison
Estates Team

Chris Melton
Estates Team

Dan Melton

Tracey Spelman
Business Development and Sales Coordinator
The People Behind The Magic Of Norfolk Showground
Our dedicated team combines decades of experience with fresh innovation to create exceptional events and experiences. We’re united by our commitment to excellence, sustainability, and supporting our local community. From intimate gatherings to major festivals, our passion lies in bringing people together and creating memories that last a lifetime.

GIVING BACK
Our Charity & Volunteering
- Join a welcoming, passionate community
- Learn new skills, build networks, gain experience
- Be part of delivering Norfolk’s iconic agricultural events
Experiences at Norfolk Showground
Emy Hart
It is ok for a night out with kids. Have to pay by points/ credit, but can not top up with less than £5, so anything left like £3 or below you can not use it, not sure if you can use it for food. Free entry and free car park which is good.We went today and it was very cold, so did not stay long.
Raymond Bewry
Updated Review: Today, Sunday, November 16, I visited Winter Wonderland. While entrance was free, you needed to book a free entry ticket online to secure your spot. Attendance was quite sparse, and it quickly became clear why many, especially families with young children, decided not to come. For example, I bought three cookies—similar to those sold at Lidl or Greggs—for £12, whereas the same cookies at Greggs cost just £1 each or £2.60 for a pack of three. It wasn’t surprising to see a father and his young children making the difficult and potentially unsafe journey across the flyover just to buy...
Kinga Piotrowska
Hello, the place is super cool. It wasn't my first time there, but I've already had three kids there, and they're super happy. It's getting more beautiful and more stuff every year. We're already looking forward to next year. Thank you for your work and for the great place.
Emy Hart
It is ok for a night out with kids. Have to pay by points/ credit, but can not top up with less than £5, so anything left like £3 or below you can not use it, not sure if you can use it for food. Free entry and free car park which is good.We went today and it was very cold, so did not stay long.
Raymond Bewry
Updated Review: Today, Sunday, November 16, I visited Winter Wonderland. While entrance was free, you needed to book a free entry ticket online to secure your spot. Attendance was quite sparse, and it quickly became clear why many, especially families with young children, decided not to come. For example, I bought three cookies—similar to those sold at Lidl or Greggs—for £12, whereas the same cookies at Greggs cost just £1 each or £2.60 for a pack of three. It wasn’t surprising to see a father and his young children making the difficult and potentially unsafe journey across the flyover just to buy...


